AI-assisted finance for UAE SMEs
Xero bookkeeping and UAE tax, sped up by AI and checked by a chartered accountant.
Monthly accounts, VAT, corporate tax and e-invoicing readiness for UAE SMEs. AI handles capture and coding; your accountant reviews every exception.
Our Services
Smarter Operations, Expert Support
Accounts & Audit
Faster books without sacrificing accuracy. AI-assisted document capture and coding help keep your Xero records clean, with verification checks and accountant review of exceptions before reporting and audit preparation.
Bookkeeping in DubaiFunding
Decision-grade cash visibility helps you plan your next move. We turn reviewed financial records into cash flow insights, funding plans and the supporting information you need for conversations with lenders and investors.
Talk to us about fundingAdvisory
Faster monthly packs give your advisor more time for the decisions that matter. From business valuation and profitability improvement to strategic restructuring, we combine AI-assisted reporting with experienced financial guidance.
Talk to us about advisoryTax Returns
- Corporate Tax Registration, Planning & Filing
- VAT Registration & Returns with VAT-ready Reporting
- Accountant-led Representation with FTA
Bookkeeping & Accounting
- Annual Company Accounts from Reviewed Xero Records
- Faster Monthly Management Packs
- Audit preparation and auditor liaison
- Fractional CFO Services & Cash Visibility
Business Start-up
- Business start-up support — through our partner network we can introduce specialists who set up your UAE company; we handle the finance side (books, VAT, tax and advice).
- Strategic Review, Advice & Finance Operations Planning
- External Funding Support with Reviewed Financials
- Business Plan Preparation & Cash Flow Planning
UAE E-invoicing
- We can make your business e-invoice ready ahead of the upcoming UAE e-invoicing regulations
- Readiness reviews and compliance guidance for Ministry of Finance (MoF) and FTA requirements
- Systems support and invoicing processes to help you prepare ahead of the regulations
UAE Start-up Support
Starting up in the UAE? Our partners set up the company. We run the finance.
Business start-up support — through our partner network we can introduce specialists who set up your UAE company; we handle the finance side (books, VAT, tax and advice). Rethink Finance does not form companies.
Partner introductions
Rethink Finance does not form companies. Through our partner network we introduce specialists who choose the right activity and structure (mainland, free zone or offshore) and set up your UAE company.
Registration and licensing: our partners
Trade name, approvals and licences are handled by our network partners. We stay in touch with them so your finance set-up is ready when the company is.
Books and Xero set-up
We handle the finance side: a chart of accounts, Xero and bookkeeping processes built for your business from the first transaction.
VAT and corporate tax
We handle VAT and corporate tax registration, returns and compliance guidance once your company exists.
Banking-ready finance records
Our network partners handle company set-up; we help you keep tidy records and management information that are ready for your banking and funding conversations.
Ongoing advice
Cash flow planning, management reporting and accountant-led advice as you grow.
Free zones our partners work with
Our network partners handle company formation in these jurisdictions. Rethink handles the books, VAT, tax and advice that follow.
- DMCC
- DIFC
- ADGM
- Dubai South
- Meydan
- RAKEZ
- JAFZA
- Ajman Free Zone
- SHAMS
Rethink Packages
Tailored packages built to match your business needs
Choose the package that suits where your business is today, and scale up as you grow.
| Features | Bronze | Silver | Gold |
|---|---|---|---|
| Professional Accounting Services | Included | Included | Included |
| Complete Tax Compliance | Included | Included | Included |
| Bookkeeping | Included | Included | Included |
| Financial Health Check-up Reports | Annual | Quarterly | Monthly |
| Budget Setup + Analysis | Annual | Bi-Annual | Quarterly |
| App Training + Setup | Included | Included | Included |
| Cash Flow Projections Review | Not included | Not included | Quarterly |
| Coaching Sessions | Not included | Not included | Monthly |
| Xero | Included | Included | Included |
| Hubdoc | Included | Included | Included |
| Float / Fathom / Syft* | Not included | Included | Included |
| Monthly accountant consultation | Included | Unlimited | Unlimited |
| Priority Support | Not included | Included | Included |
Scroll sideways to see all three packages.
* Float, Fathom, and Syft are third-party analytics and forecasting tools integrated with Xero.
About Us
Modern finance, personal partnership
We help UAE SMEs improve their financial position with AI-assisted finance operations and experienced accountants. Faster routine work, explainable automation and human review support clean books and better decisions, while our social purpose remains central to what we do.
We support charitable organisations Fellowship Dubai, Arabian World Partnership and Opportunities International.
Grounded in Xero. Guided by your accountant.
Our Team
Meet the Team Behind the Numbers
Your finances, looked after by a team based in the UAE.
View on LinkedInTrevor Mais
Founder
View on LinkedInEureka Kpogho
Head of Accounting
Chartered Accountant (ACMA, CGMA)
View on LinkedInIsaac Asamoah
Head of Operations
View on LinkedInJohn Surya
AI Lead
View on LinkedInMalik
Accountant
Meet the people leading your account. Behind them is a wider team of accountants, bookkeepers and tax specialists, so your work never waits on one person.
XERO
AI-assisted Workflows
Faster books. Human review.
Documents in, reviews out
AI-assisted capture and coding speed up routine bookkeeping in Xero. Verification checks flag missing information and inconsistencies for your accountant to review.
Cash visibility you can act on
Send online invoices through Xero and follow receivables alongside reviewed bank records. Clear cash reporting helps you see what is due and plan what comes next.
Exceptions only, not blind automation
Routine matches and draft monthly packs move faster, while exceptions go to your accountant for review. Explainable automation keeps the records and checks behind each report visible.
Why Choose Us
Faster workflows, accountable expertise
Your accountant stays in control
AI handles the routine; your accountant stays in control. Your dedicated accountant gets to know your business, reviews exceptions and brings professional judgement to the numbers.
Grounded in Xero
We provide Xero, free of charge as part of the service, and help you move onto it. Faster document capture, coding and monthly packs keep your finance operations moving with reviewed records as the foundation.
Explainable automation, expert advice
Verification checks and clear supporting records make automation easier to understand and review. Your dedicated accountant remains on hand throughout the year to discuss profitability, cash flow and growth.
Personal support, online or in person
Finance on autopilot should not mean losing your financial partner. We work online and can visit your offices to discuss reviewed reports, business challenges and your next decisions.
Client Reviews
What Our Clients Say
Don't just take our word for it. Here's what business owners across the UAE have to say.
“Nibi is a superstar… she has been going above and beyond. … Nibi has been amazing.”
Vanessa
CBC Consultancy and Events
“Great service and timely responses.”
Mariam
Envida
“Already doing a great job, nothing to complain about.”
Seyan Hatice
Athletic Kings
“Communications and ease of dealing… everything is going smoothly.”
Mark Bull
59 Club
100+ Businesses Served
Some of the UAE businesses we work with
How it works
Send documents
Email, WhatsApp or Hubdoc
AI captures and codes in Xero
Your accountant reviews every exception
Monthly management pack delivered
UAE E-INVOICING
E-Invoicing
The UAE is moving to mandatory e-invoicing. Here's when your business needs to act.
Deadlines
Appoint an Accredited Service Provider (ASP) and go live by these dates.
| Business size | Appoint an ASP by | Go live by |
|---|---|---|
| Revenue AED 50m+ | 30 Oct 2026 | 1 Jan 2027 |
| Revenue under AED 50m | 31 Mar 2027 | 1 Jul 2027 |
Source: UAE Ministry of Finance
Insights
Rethink Blog
Coming soon — insights from our university partnerships
FAQ
FAQs about Rethink Finance
Everything you need to know about working with us. Can't find your answer? Get in touch.
Get In Touch
Take Your Finances to the Next Level
Tell us a little about your business and what you're looking for. We'll be in touch within one business day.
Contact Information
Based in the UAE, with support from our partner consultancy in London.
Office
Dubai, United Arab Emirates
Phone and WhatsApp
+971 58 587 3490
We typically respond within one business day.